Naturella Mexico's Instagram
العميل: Naturella Mexico
Creating content for Naturella, a fem-care brand in Mexico's Instagram page. Their brand character is unique, focusing on finding yourself, and taking your own path. The page dedicates a column to FYF (feed your flow), giving females tips, motivation, or ideas through their menstrual cycle. Each week the column explores 1 theme, and relates it to each phase (Menstrual. Follicular, Ovulatory, Luteal).
@naturellamx
FYF idea: Tips for each week of the menstrual cycle (screenshot & comment)
FYF idea: "My inner weather", relating each phase's feeling to a weather
FYF idea: "Guess the Phase", an interactive post using emojis to hint at a menstrual phase. Users are invited to guess the phase in the comment section.
