The North Farm is a Kuwaiti farm specializing in raising poultry with high quality, plant-based feed, free from hormones and antibiotics. The rebranding aimed to reinforce the brand’s commitment to local, premium, and quality farming by refining its visual identity and ensuring consistency across all branding applications. The new branding reflects warmth, authenticity, and organic farming. The approach was to create a friendly, farm-to-table aesthetic that conveys trust and natural farming practices. A warm and earthy color scheme was developed, featuring shades of sunset yellows, barn reds, and organic greens, which evoke natural landscapes and farm life. A set of flat 2D illustrations was created, depicting rolling farm landscapes, chickens, cornfields, and the iconic red barn. These elements give the brand a modern yet nostalgic appeal, making it visually engaging and easy to recognize. Clear iconography highlights key product benefits like 100% vegetarian-fed and cage-free poultry. This cohesive rebrand elevates The North Farm as a premium, sustainable, and trustworthy brand in the market.